Google Chrome FrameSeptember 22nd, 2009
Revisiting my post on Google Chrome Lite from February:
In 2009, Google should embed Google Chrome into Google Toolbar, which has a HUGE install base. This would be a huge driver to accelerate Google’s web platform, convert more folks over to a modern browser experience. Imagine a Chrome “Lite” running inside Toolbar inside IE, billed as a “web accelerator”.
(Insert humorous smug remark here. Okay, it’s out of my system.)
This is the right strategy for Google to use against Microsoft in the browser wars. Google’s 2009 playbook probably looks similar to this:
- Let Google Chrome Frame mature in open source into a completely awesome (and hopefully secure) web plugin. Web developers get excited and really start using HTML5 instead of talking about it. Security issues are vetted and addressed.
- Bundle Chrome Frame 1.0 into Google Toolbar (hell, Google everything), with huge established (and unpublicized to date) distribution.
- Launch both as part of a multi-prong “death by a thousand cuts” attack (Chrome standalone, OEM, Chrome OS, Chrome Mobile, YouTube HTML5 video, etc.) on Internet Explorer.